Channel 4 to beat Sky to 3D with it’s own 3D TV Week

Channel 4 has announced it will host a “3D Week” sometime this Autumn, beating SKY’s 2010 launch of their 3D TV Channel.

The move is little more than a gimmick, however, since Channel 4 plans to use a very simple implementation of 3D: ColorCode Technology. This basically enables Channel 4 to broadcast a vaguely altered picture which when viewed through the amber and blue filters on the cardboard glasses will give a vague 3D effect.

Channel 4 plans to air “The Queen in 3D” and Derren Brown’s “3D Magic Spectacular” during the 3D fest.

While viewers will still need some kind of glasses for SKY’s offering they will also need a particular type of television to support the new technology. Keep your eyes open for 3D ready television’s to start popping up everywhere.